Here we are, blogging live on our second day in Kuala Lumpur, Malaysia! One day after visiting Malaysian International Furniture Fair (MIFF).
Today we visited the Export Furniture Exhibition, the 14th edition of one of the region’s most important and comprehensive events in the furniture industry calendar.
EFE 2018 has been presented by the Malaysian Furniture Council, a newly merged national entity between Malaysian Furniture Industry Council (MFIC) and Malaysia Furniture Entrepreneur Association (MFEA), which is actively playing an instrumental role in shaping the rapid development of the Malaysian furniture industry.
The four-day event takes place at the Kuala Lumpur Convention Centre (KLCC), adjacent to the Petronas Twin Towers: a very accessible venue in the heart of the city center, immersed in a luxurious equatorial park. EFE spreads over 35,000 square meters and hosts more than 350 exhibitors. If you are planning a visit here, you will need less than a day of work to look around the various exhibitors but you definitely must keep for yourself at least a couple of hours to walk around the park under the Petronas Towers, it is really worth a visit.
EFE 2018 features a diverse portfolio of quality manufacturers that offer a comprehensive range of furniture and furnishings products. Highlights of the event include “Export to Asia Pavillion”, various SME booths.
A special mention goes to:
- Nokta Furniture, a modern Malaysian brand inspired by Scandinavian design. Nokta infuses Malaysian nuances into its sophisticated collection of furniture through traditional use and selection of local materials. Nokta houses a team of local and international sophisticated and promising designers, among which we would like to mention the Italians Giorgio Biscaro and Filippo Mambretti.
- the “Malaysian Furniture Creativity Award (MFC Awards)”, aimed to encourage creativity in furniture design to move forward towards “Own-Design Manufacturing” by local furniture manufacturers;
- the “Professional Designers Program (PDP3)”, a program that combines European and Australian designers collaborating with local Malaysian designers from TANGGAM initiatives (please read our blog on MIFF to learn more about Tanggam), to produce the very best of furniture products for international markets.
We are seeing more and more local contests and cooperations aiming at creating good synergies and opportunities between factories and furniture designers: there is definitely a need on the furniture market for professional design services and Dezoo is definitely taking the stand on this specific issue, just stay tuned and you will learn more about what we are creating in the next weeks!
Time to move to Jakarta now, we will soon share with you some insights from IFEX 2018.